One major requirement was to create a logo for GLS 100R, the company’s Trademarked coating which is being used as an electrically insulating coating throughout the UK Rail Network.
Exhibition deadlines can certainly focus the minds of a client! And it certainly had an impact on Impact Creative, as with only a couple of weeks to go, it was decided that 5,000 full colour glossy brochures were needed for Railtex 2017.
Having produced many other brochures in the past for the Client, we knew exactly the style they preferred. Some fresh photography was commissioned and a strong, simple design was employed to ensure the brochure would be read by visitors to the GLS Coatings stand.
The brochure was designed, printed and delivered to the Client on time and to budget and made the required impact at the exhibition.